Hidden Brain explores the unconscious patterns that drive human behavior and questions that lie at the heart of our complex and changing world.
Latest Episodes:
American culture celebrates those who persevere in the face of adversity. So how do we know when to walk away from something that’s not working? Today, we kick off our new “Success 2.0” series with economist John List. He says in every domain of our lives, it’s important to know ...
We all have moments in our lives when we see someone who could use a helping hand. It could be a friend who recently went through a breakup, an elderly person trying to load groceries into their car, or a stranger on the street who looks a little lost. We ...
It happens to the best of us: we blank on someone's name, or forget an important meeting, or bomb a test we thought we'd ace. Today on the show, we talk to cognitive scientist Daniel Willingham about the mysteries of memory: how it works, why it fails us, and how ...
It used to be that we tried our best to conceal disadvantages, hardships, and humiliations. But new research explores a curious shift: some people are flaunting limitations that don't exist. This week, the strange phenomenon of wanting to seem worse off than we really are.
Why do some companies become household names, while others flame out? How do certain memes go viral? And why do some social movements take off and spread, while others fizzle? Today on the show, we talk with sociologist Damon Centola about social contagion, and how it can be harnessed to ...
At every stage of life, there are moments when we need buy-in from other people. Yet most of us make a fundamental error when we try to persuade others to see things our way. This week, we talk with Niro Sivanathan of the London Business School about how to make ...
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Featured Episodes:
Here are some of our favorite episodes to help you get started:

Hidden Brain Classics
Stories that will expand your mind and help you see the world with fresh eyes.
When Did Marriage Become So Hard?

You 2.0
Our annual series about finding wisdom amidst the chaos of everyday life.

A Life Well Lived
Stories about happiness, purpose, and what it means to live life to the fullest.
Minimizing Pain, Maximizing Joy

Relationships
Explorations of how we engage with other people, and why we sometimes struggle to see eye to eye.





